Companies
Company directory or what is popularly called as Yellow Pages is a directory of businesses listed or categorised according to the product or service they provide. Business directories, both in print or on-line, contain business information such as the location, business number, and website, as well as an insight about the services/products that the listed company provides.
An open yellow pages
Aside from its traditional function as simply a listing of businesses, company directories are also an excellent advertising tool. Ever wonder why a number of companies wanted to have their names in Yellow Pages, and why many companies published them? This is because of the advantages attributed to them, and some of these advantages are the following: they reach a wide number of audiences because they are distributed to homes, businesses, offices and telephone booths, they are the first thing people look up when looking for firms, they have the advantage of permanence, particularly print directories, because they are published only once a year, they allow you to advertise your business at a fraction of the cost you pay on newspaper and other advertising media and, you can have your company listed for free.